The Sainsbury’s saga: Nectar announcement is latest comms fail

Sainsbury's Open New Energy Efficient Store In King's Lynn

As a long-standing Sainsbury’s customer, I was somewhat shocked, this morning, to receive the following email from the company:  The first shock was that I even viewed the contents of the email in the first place, given the myriad of marketing communication that I receive on a daily basis from various brands I have some loose…Read the full article…